Planned Parenthood has transformed women's health and empowered millions of people worldwide to make informed health decisions, forever changing the way they live, love, learn and work. Cruel World Apparel launched in 2017, during a time when many of reproductive health and rights are under attack like never before. With this campaign, we want to voice our position: We Stand With Planned Parenthood-- and the birth control access and other critical care that they provide. And we want to use the month of November 2017 to give back.
That's why through the entire month of November, we are donating 20 percent of all profits to directly to Planned Parenthood. This includes every single item in our store, from our feminist tees to our LGBTQ-affirming coffee mugs! Cruel World Apparel is certainly in its early stages of development (we're just a few months old), but we wanted to take the entire month of November to make it clear what we're all about-- providing unique apparel that helps you wear your passions and promotes the equality through unique partnerships.
We hope you'll consider supporting us this month. Learn more about all the great work that Planned Parenthood offers and consider making a donation at: plannedparenthood.org